Manager – Brand, Communications, & Events (West Coast)
12 Months cover through secondment or fixed term engagement
Support the shaping of Rio Tinto Australia’s brand and reputation in Australia
Working with a driven and high performance team
Based in Perth, Australia
About the role
We are looking for a Manager – Brand, Communications & Events to be responsible for implementation of campaigns and events in Australia and on the West Coast and manage Australian communication channels to support Rio Tinto’s reputation. The role will work closely with key leaders including VP, CR Australia, Chief Adviser Media, GPL, Brand and Reputation and GM, Iron ore C&C to ensure content on Australian communication channels is aligned to regulatory requirements and enhances reputation. The role will be responsible for tactical deployment of internal communications aligned to the Australia strategy and Group employee communications strategy.
This role is a great opportunity for a highly motivated individual who is passionate about branding and communication and is adept in delivering results across a networked organization.
Based in Perth and reporting to the Chief Advisor – Brand, Communications and Communities - Australia, you will be entrusted with responsibilities across key areas in Branding, Employee Communications, Digital, and Events:
Support the Chief adviser, Brand, Communications and Communities, Australia to develop and implement a brand, reputation and communications strategy in Australia that supports the group strategy and is aligned with the broader Corporate Relations strategy and the Australia country strategy.
Brand-led consultancy across multiple levels of the organisation.
Message and content development, including placement and execution.
Influencing metric development strategies for Rio Tinto’s brand and reputation management effectiveness.
Creative ideation for a variety of stakeholder communications programmes and strategies (internal and external).
Hands-on problem solving and identification of opportunities to improve communications effectiveness.
Partnering with GPLs, functional leaders and product groups and external consultancies (eg PR, brand, advertising agencies).
Relationship development and coalition building across diverse teams of internal stakeholders.
Manage small team to support implement of events across Australia.
Ensure Rio Tinto’s reputation is enhanced and maintained through effective reputation and brand leadership, which includes supporting the overall framework implementation, profile building with senior leads, and supporting sophisticated PR campaigns in line with in-country business objectives, projects, including major business decision and results.
Support communities team to communicate workplace giving, community investment approach and indigenous strategy.
Support employee communications strategy and plan, and ensure alignment in Australia including leading employee communications on sensitive and transformation work in Australia.
Support VP, CR Australia communications activities.
Advise key stakeholders and businesses in Australia on communications activity to drive our license to operate, increase employee engagement, and ultimately increase shareholder value.
Align with the group digital channel strategy in Australia to enhance reputation and drive alignment with global digital team.
Manage social media responses in conjunction with media and IR team.
Work in partnership with the East Coast Brand and Communications lead to implement digital activities consistently across the country.
Events and site visits
Lead event strategy for National events and West Coast events.
Lead team to manage site visits to West Coast operations.
Advise key stakeholders and businesses in Australia on events activity to ensure strong return on investment, consistency in approach and manage suppliers for speech writing and event collateral.
To be successfully considered for this role, you will have:
Bachelor’s or Master’s degree in communications, brand, PR, marketing, language, and/or arts and social sciences.
At least 8 years’ of progressive experience in communications/public relations/brand/B2B marketing for blue-chip companies or via reputable global communications agencies. Preference will be given to those with in-house B2B
experience, or experience of B2B clients.
Demonstrated experience in project managing, and working through a networked organisation in achieving results.
Experience in developing and implementing brand development and reputation building strategies.
Strong, creative copywriting skills (with examples of work) in a public relations or brand development context.
A big-picture thinker with the ability to readily identify opportunities and trends, and translate them into content.
Impeccable interpersonal skills, including a high level of discretion and diplomacy, and ability to manage conflict and achieve winning outcomes in a consensus-driven culture.
Broad Rio Tinto experience, particularly in Australia, would be an advantage
A good understanding of Rio Tinto Australia’s key stakeholders and relationships would be an advantage
Where you will be working
Corporate Relations is a global team providing expertise and advice across all aspects of external affairs, stakeholder engagement, social risk management, communication, brand management and media relations.
The Brand, Communications and Communities team provides strategic counsel and process development support on brand building and reputation management projects across the Rio Tinto group. From day-to-day stewardship of our Group brand strategy, to brand development across its business units and priority markets, the team partners at multiple levels within the organisation to deliver positioning strategies, value proposition development, stakeholder-oriented focus and associated project deliverables across a variety of communications channels. Key to this is helping build the business’s understanding of the value of brand and reputation.
As pioneers in mining and metals, we produce materials essential to human progress.
Our long history is filled with firsts. We’ve developed some of the world’s largest and best quality mines and operations, and our people work in around 35 countries across six continents. Aluminium and copper, diamonds, gold and industrial minerals, iron ore, coal and uranium: our materials make up the world around us. You’ll find then in smartphones, planes, cars, hospitals and throughout your home.
Creating an inclusive and diverse workforce
We are a diverse team of talented, enthusiastic individuals who foster a culture of inclusion. No matter how they may differ, our people share one thing in common. It’s a belief that work is more rewarding when we are accepted and valued for our differences, not judged by them. We all have something to contribute, and it’s this contribution that makes for a great organization and fulfilling career.
Application Deadline: 13th Dec 2019 COB WA Time
Please note, in order to be successfully considered for a role you must complete all pre-screening questions.
“Rio Tinto reserves the right to remove job postings prior to the stated closing date, therefore, if you are interested in applying for this vacancy please submit your application as soon as possible.”