Product Marketing Manager

Develop and implement a Go-To-Market strategy for a national B2B product launch
Your new company
Established for over 25 years, our client is one of Australia's leading providers of financial solutions. As part of their growth plans, an opportunity has arisen for an experience Product Marketing Manager to join their Perth team, owning the development and delivery of a Go-To-Market product launch.

Your new role
As Product Marketing Manager, you will work closely with Marketing, Sales, and Operations teams to understand key business objectives and translate them in to a creative and innovative product marketing strategy that delivers against key goals. Responsibilities will include:

  • Work cross functionally with the teams mentioned above to define and deliver a winning Go-To-Market strategy
  • Ensure customer experience and customer journey are central to content and channel strategies
  • Build, maintain, and communicate product launch plans and track the deliverables, milestones, risks and dependencies
  • Develop copy and content for product launch campaigns
  • Coordinate the creation of key product literature
  • Develop reporting tools to measure key performance indicators
  • Report to leadership teams against agreed deliverables

What you'll need to succeed
A proven track record in developing and implementing product marketing strategies that deliver against key business objectives and lead generation goals will be essential to be considered. You will be able to think strategically, adopt a customer centric approach, and enjoy also being hands on with campaign development.

What you'll get in return
This is an initial 6 month assignment offering you the opportunity to own the outcomes for a national product launch. Ideally, you will be available to start immediately.

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now on (08) 9254 45***and ask to speak with Gary Jackson.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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